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W Hotels has announced its expansion into Jakarta, Indonesia with the slated opening of W Jakarta in 2015.

Located as part of Ciputra World Jakarta 2 (CWJ 2), W Jakarta is owned by PT Ciputra Property Tbk (CTRP) through its subsidiary PT Sarananeka Indahpancar (SNIP) and will feature 300 guestrooms.

The new property will feature W Hotels’ series of industry firsts, including: the transformation of the hotel lobby into the W Living Room experience; the introduction of the W brand’s signature Whatever/Whenever service philosophy; extension of the lifestyle experience into retail through W Hotels the Store; the launch of the W iPhone application, offering more than 55 hours of curated music by W’s global music director; the reinterpretation of the hotel mini-bar into the W “Munchie Box” to present a lifestyle point of view; the reinvention of the presidential suite into W’s “Extreme Wow” and “Wow” suites; and the transformation of the pool deck into the W Wet Deck.

When it opens in 2015, W Jakarta is slated to become the W brand’s twelfth property in the Asia Pacific region, following the 2014 openings of W Beijing and W Shanghai. W Hotels is on track to reach 60 hotels by the end of 2015 in various destinations around the world.

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